CTA - Wagenigen (Holland) - CDI
Descriptif : Reporting directly to the Head of the Information Products and Dissemination Department (IPDD), under guidance from the Director, CTA for centre-wide marketing aspects and working closely with colleagues from IPDD and other departments the incumbent will. Refine and implement CTA's publications marketing strategy 2009-2013 (with particular emphasis on printed and online information products and CTA's range of corporate services) aiming at increasing the awareness of and demand for CTA's information products and services and expanding CTA's outreach. Provide strategic marketing direction to ensure systematic availability of CTA's products and services in all ACP countries. In collaboration with the Distribution and Monitoring Units, assess the performance of CTA's information products and services and their suitability for target beneficiaries and partners in both ACP and EU countries and focus CTA's product line accordingly.
Profil recherché : A university degree in marketing, communication, economics/business or its equivalent in a combination of education, certified training and experience. Further professional training in strategic management, would be an asset. Relevant professional experience in the marketing of publications or similar products and services including at least 5 years managing a marketing programme at strategic and operational levels. Proven skills and experience in direct marketing and e-marketing techniques. Proficient in word processing, spreadsheets and presentation software and good knowledge of Web 2.0 applications for marketing. Fluent in English or French and ability to work in the other language; knowledge of the Portuguese language is an asset.
Candidature à : [email protected]